My Daily Emails

I send daily emails. As in Every. Single. Day. 

Why? To help you move forward — day by day, with:

• Bite-sized insights
• Fresh ideas 
• Simple, productive actions 

This gives you 365 steps forward a year!

Join my growing group of smart readers committed to making things people are compelled to buy. Opt out at any time.

The Return Policy Paradox

The guy wasn’t even shy about it. “Amazon’s my rental service,” he told me. “Bought a 3D printer to make some prototype parts, used it for a week, then returned

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The Peculiar Origins of Product Colors

A couple weeks ago I talked about Stanley’s iconic hammered green finish. That industrial heritage color launched a brand that’s evolved dramatically — kids now hunt for Stanley cups in

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Why That TikTok Just Made You Buy

It happens fast. You’re scrolling TikTok and see someone demonstrating a product in their kitchen. No fancy lighting. No script. Just genuine excitement about how well something works. Suddenly you

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The 10-Hour Support Call

A great product deserves great support. Yet too often, customer support is treated as a cost center — something to minimize, automate, outsource. The math seems simple: fewer human interactions

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On Social Media and Time Well Spent

I enjoy social media, at least most of the time. Bluesky’s freshness and kindness have been a pleasant surprise. X and LinkedIn keep me connected to interesting minds and opportunities.

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How Strategy Becomes Story

Strategy work isn’t always about maintaining professional distance. It’s possible to dive so deep, you find yourself on the other side of the world, pitching your client’s innovative food ingredient

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