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Words That Make Wins

The right words can help make even the most ambitious products take flight. On today’s episode of Product: Knowledge podcast, I talk with Ali Rakhimov — product manager, entrepreneur, and author of Make Pigs Fly —

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How Your Watch Became a Health Detective

It’s cool to think my wristwatch can suddenly flag possible hypertension — no cuff, no appointment, no symptoms. As someone who’s loved using Apple gear since the seventies, I’ve watched plenty of

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The Best (and Cheapest) Loyalty Program

High-resolution copies of handwritten notes can double repeat spending. A team of researchers tested thank-you notes in e-commerce deliveries. Four versions: handwritten, scanned and printed, machine-typed, and none at all.

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Round vs. Precise Pricing

The way you quote a price changes WHETHER people want to negotiate it. Imagine you’re choosing between two venues for a launch event. Venue A quotes $20,000. Venue B quotes $19,445. You

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