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The Peculiar Origins of Product Colors

A couple weeks ago I talked about Stanley’s iconic hammered green finish. That industrial heritage color launched a brand that’s evolved dramatically — kids now hunt for Stanley cups in

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Why That TikTok Just Made You Buy

It happens fast. You’re scrolling TikTok and see someone demonstrating a product in their kitchen. No fancy lighting. No script. Just genuine excitement about how well something works. Suddenly you

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The 10-Hour Support Call

A great product deserves great support. Yet too often, customer support is treated as a cost center — something to minimize, automate, outsource. The math seems simple: fewer human interactions

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On Social Media and Time Well Spent

I enjoy social media, at least most of the time. Bluesky’s freshness and kindness have been a pleasant surprise. X and LinkedIn keep me connected to interesting minds and opportunities.

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How Strategy Becomes Story

Strategy work isn’t always about maintaining professional distance. It’s possible to dive so deep, you find yourself on the other side of the world, pitching your client’s innovative food ingredient

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Safe But Bold: The Tesla Paradox

Sometimes success creates its own problems. Tesla revolutionized the auto industry, pushing electric vehicles into the mainstream through bold innovation. But recent data suggests concerning patterns: The latest J.D. Power

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