My Daily Emails

Why 78% of your customers are lying to you (and you’re buying it) Last month, a client showed me their customer survey results with obvious excitement. “Look at this —

The missing link between great features and great revenue I just published one of my favorite podcast episodes ever. My guest is Heather Inocencio, a product strategist who’s driven some

Innovators and inventors are exceptionally optimistic by nature. They have to be. You can’t dream up world-changing products without believing impossible things can become inevitable. That relentless optimism fuels the

How the galaxy’s most beloved franchise just made QR codes — and Coke — more fun The Force is strong and sweet with this marketing campaign. Coca-Cola just launched an experience

A new Peloton-Fitbit partnership email landed in my inbox this morning, offering members $40 off a Fitbit Charge 6 for “real-time heart rate tracking, powered by Fitbit.” At first glance, it

Happy Fourth of July to all my American readers! As a Canadian experiencing your independence day from the sidelines, I’m reflecting on something I’ve observed working with American product makers

Years ago, I had a crash while cornering on my bike that left me with a fractured arm and some nasty road rash. The physical injuries healed within weeks, but

Last week I was giving a reader feedback about the website for his B2B startup. His company helps entrepreneurs navigate complex bureaucratic processes — the kind of paperwork nightmare that

My Pinterest rep reminded me last week about something that stuns many business leaders. “Most entrepreneurs still think Pinterest is all Gen X women getting inspiration for kitchen renovations,” she

Mattel announced something that sounds like sci-fi but is happening right now. The toy giant behind Barbie, Hot Wheels, and Fisher-Price is partnering with OpenAI to use artificial intelligence for designing new