What 5 Years of Peloton Taught Me About Product Development
When I first clipped into a Peloton bike in November of 2019, I had no idea how deeply this platform would transform my fitness journey. It was in a mall
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When I first clipped into a Peloton bike in November of 2019, I had no idea how deeply this platform would transform my fitness journey. It was in a mall
I used to be a dedicated coffee shop patron, dropping hundreds each month on my daily caffeine fix at Starbucks and independent cafés. The baristas often knew my name, my
One of my clients makes a fiber reinforcement product that increases road longevity by 30% and significantly reduces rutting in asphalt surfaces. It’s a clear win for municipalities and taxpayers.
Remember when augmented reality (AR) headsets were supposed to be the next smartphones? Seems like the future isn’t quite here yet. Apple is reportedly working on a cheaper version of
With just over 2 weeks before what will likely be a very tight US presidential election, there’s a lot of talk about the importance of voting. But have you ever
More than once, I’ve had a client suggest they wanted to launch a product at a premium price by creating a status brand with a luxury look and feel. It’s
Exciting news, product (and audio) enthusiasts! For those of you who prefer to learn on the go, I’m thrilled to announce that “I Need That” is now available as an
When I first started Graphos in 1993, it was a generalist design and marketing agency. We did a bit of everything, working with anyone who needed graphic design and marketing
When my wife and I embarked on an extensive home renovation a couple years ago, we quickly realized something counterintuitive: it might have cost less to start from scratch. But
Remember the thrill of unwrapping gifts as a kid? In “I Need That,” I talk about how the fantasy about the gift was often better than the gift itself. And