
AI Meets the Kitchen Counter
SharkNinja makes the kind of products you probably have in your home right now. A robot vacuum cleaner. An air fryer. Maybe that amazing blender you got for Christmas. You might
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SharkNinja makes the kind of products you probably have in your home right now. A robot vacuum cleaner. An air fryer. Maybe that amazing blender you got for Christmas. You might

You’ve seen them everywhere lately. Brown italic fonts. Shaky camera work. “Authentic” lookin’ steamy mess. Max cringe. The “ugly ad” trend started a while back and is still rampant. Meta

Ever think about Del Monte? You know — as in those cans of bland and squishy peaches your grandma used to serve? It’s okay. Me neither, until I came across a

Ever ask a kid why they want something? Their first answer is never the real reason. “Why do you want that toy?” “Because it’s COOL!” “Why is it cool?” “Because

I’ve been working with a client to name a piece of proprietary hardware technology. We need to call it something memorable. Something competitors can’t easily copy. Most importantly, we need

A few years ago, my wife bought me a pair of vivid blue On running shoes. I’d never really heard of the brand at the time, except for the beige Ons I’d

“Practice makes perfect.” What a load of crap. Yet it’s one of the most popular mantras ever in business, sports and learning. Not saying practice is anything less than essential.

Ever watched someone try your product for the first time? That moment when their eyes light up and you know they “get” it? It’s the instant when your product flips

TikTok is back after going dark last week, but on probation. (Will Microsoft buy it?) Truth Social lost 47% of its active users in a year. Twitter (or X) keeps changing rules about who sees

Tesla launched its first car in 2008. Now, 17 years later, global EV sales are expected to pass 20 million units in 2025. That’s more electric vehicles than the TOTAL number